On the world’s largest kidney stone patient community, content addressing these issues gain significantly more attention, driving high patient engagement. ​Address these concerns to enhance your Facebook presence and build rapport with your patients!​

Learn more here on: Kidney Stone – Worst Pain Ever

Medical jargon can be helpful in a clinical setting, but on Facebook, it can lead to a 56% loss in patient engagement! ​

We ran an experiment on the world’s largest kidney stone patient community and found that patients were more engaged when we used layman terms.​ Our takeaway? It’s easy to hold people’s attention, if your posts are easy to understand.

Read more here on: “Worst Pain Ever”

With “Worst Pain Ever” – the world’s largest kidney stone patient community, we’ve found that Facebook has become a key source of health information and support for many patients.

#Urologists, there is a massive opportunity for you to expand your patient outreach efforts on the platform. Have you tried growing your urology business on Facebook?

Read more here on: “Worst Pain Ever”

Faced with multiple medical conditions in addition to kidney stones, several patients in our community have been struggling to find a suitable diet. Higher sodium intake is recommended for conditions such as postural orthostatic tachycardia syndrome (POTS) and low blood pressure, yet this leaves them at higher risk of kidney stones.

As proper lifestyle management is key to reducing stone recurrence, #urologists can help patients better manage their medical conditions by recommending a suitable diet.

Sources:

1. Diet and risk of kidney stones in the Oxford cohort of the European Prospective Investigation into Cancer and Nutrition (EPIC)

2.Impact of Nutritional Factors on Incident Kidney Stone Formation: A Report From the WHI OS

Kidney stones are often poorly understood by unsympathetic employers who regard the condition as a “small problem”. Chronic patients are faced with the double whammy of debilitating pain and job insecurity.

What can we do to advocate for the patient and the pain they are experiencing?